Indennità di merchandising
Indennità di merchandising riduzione di prezzo concessa al grossista, come incentivo per i dettaglianti o gli intermediari, che compensa questi ultimi per le spese di —> promozione del prodotto.
Home » Definizione » Indennità di merchandising
Indennità di merchandising riduzione di prezzo concessa al grossista, come incentivo per i dettaglianti o gli intermediari, che compensa questi ultimi per le spese di —> promozione del prodotto.
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