Quota trattanti
Quota trattanti rapporto tra la quota di mercato di una —> marca e il numero di distributori che la commercializzano, indica il grado di accettazione della marca presso i punti vendita.
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Quota trattanti rapporto tra la quota di mercato di una —> marca e il numero di distributori che la commercializzano, indica il grado di accettazione della marca presso i punti vendita.
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