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Pianificazione (planning) previsione e controllo di tutte le azioni necessarie per raggiungere un dato obiettivo, definite nei tempi e nei modi di attuazione, indicando le risorse da impiegare e il modo di reperirle.
Offro consulenza marketing e gestione operativa su progetti di digital marketing e di digital transformation. Collaboro con aziende, professionisti, commercianti e agenzie di comunicazione su ricerche di mercato, analisi della concorrenza, posizionamento e sviluppo di prodotti e di servizi di web marketing, come siti web ed eCommerce, email marketing, social media management, SEM e digital analytics.
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